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How Social Media Forever Changed Music

#airing Bob Dylan – the times they are a-changing srndp.me/ahexhOD It used to be that the ultimate goal for any musician or band was to get that holiest of holies – a lucrative contract with a big...

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Using Serendip To Promote Your New Song

 This is a guest post by Roy Povarchik, a marketing and branding consultant and the owner of a music artist marketing agency. An ex PR professional, Roy owns 2 acclaimed blogs – one on promoting and...

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Do You Trust Your Friends With Music Recommendations?

#airing Red Hot Chili Peppers – My Friends [Official Music Video] srndp.me/oCLc3YF [This will be a series of posts on social media's role in music discovery. This is part 1, inspired greatly by the...

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Why I Love Using Instagram And Quit Using Path

[This post was ready and waiting to be published a week ago, when Mark Zuckerberg totally blew out the party with his $1 billion shopping spree. Sadly it had to wait a week, see everyone going crazy...

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Seamless Sharing is Meaningless Sharing

#airing Soul II Soul – Get A Life srndp.me/8iwrtNU Some 6 months ago, in Facebook’s f8 developer conference CEO Mark Zuckerberg announced – among other things – the “‘next version’ of the open social...

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Sharing is Caring. Start Caring Who’s Sharing

#airing Joni Mitchell – Both Sides Now (Live, 1970) srndp.me/q1GxxZe Everybody’s gone FB gaga this week, and if they were not counting the new Facebook millionaires (or should I say billionaires), they...

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